Surface Logix Case Study

SURFACE LOGIX CASE STUDYCOMPANY PROFounded in 1999 by Carmichael Roberts and Dr . George Whitesides , a Harvard University pill pusher of re drope , Surface Logix , Inc . creates and develops unexampled drugs by improving the art object of existing drugs and compounds in their later(prenominal) stage of ontogenesis . It applies its expertness in biophysical chemistry to mother new small iota drugs that have significantly alter properties , as compared to those of other brands in the marketAs a start-up smart confine in the field of nano applied science , Surface Logix Inc . has put to germinateher a portfolio of gifted property and has gotten started with the R D make see necessary for the conceptualization and development of the partnership s certain productsIn whitethorn 2000 , CEO Roberts recruited for Surface Logix , Inc . an experienced worry aggroup to hemorrhage the caller and world material body scientists to work on concocting drugs for the society . Through this strategy , the attach to s foremost bewilder is to pull up stakes better solutions for the prevailing diseases and injure that threaten the boilers suit health of mankindDr . Whitesides , on the other start , has hitherto been both on the job(p) in the laboratory as a scientist and seance in the board as management (See defer IAt map , the social club s products include SLx-2101 , a phosphodiesterase 5 inhibitor for the handling of cardiovascular diseases DLx-4090 , a microsomal triglyceride transfer protein inhibitor for the manipulation of dyslipidemia and familial hypercholesterolemia SLx-2119 , a rho kinase inhibitor for the treatment of oncology diseases and SLx-3XXX , a rho kinase inhibitor for the treatment of inflammations ( HYPERLINK http / web .surfacelogix .com www .surfacelogix .com (See Table IIIndeed , Surface Logix , Inc s growth serves to reinforcer the mint behind it for the allegiance and hard work they move to the social club s mission to work better medicine by utilizing the advantages that technology providesCHOOSING BETWEEN deuce PROPOSALSCEO Roberts was deeply into all the preceding(prenominal) work for setting up the operations of the company from the solar day of its incorporation .

He was the maven to attend to the management of the company , age Dr . Whitesides was to focus on the scientific and technical matters at hand . With acute foresight , the company management intentional an intellectual property strategy that would enable them to explore and bust cover applications of licensed , Harvard-owned technologies without headache of losing to imitators and copycat competitors the businesses that will be spawnedWith such(prenominal) notable scientists and management pot behind it , Surface Logix , Inc . had 20 licenses granted to them by Harvard for applications that should return to the production of commercial products . In return Harvard received fees and royalties trackable to the 20 licenses and all their applicationsFor such a gigantic labor , Surface Logix , Inc . raised 13 million by acceptance from venture capitalists who were confident that the inventors in the company can return technological breakthroughs . As fill out in the submitted business object , the three product applications that the company would cover were life sciences , electronics and photonicsAll these welcomed developments brought in the first major...If you want to mature a full essay, revise it on our website: Orderessay

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