Internship Marketing Shoe Industry

Summary I.General presentation of PlaceRouge3 A.A traditional wearing apparel fork forth room3 B.Luxurious products for international customers4 C.The internal structure of the fellowship5 II.My mission in PlaceRouge6 A.A ratet plain on the French shoes brand Feiyue7 B.The see of the retailors scheme8 C.The study of the competitors system11 III.Personal improvement14 General presentation of PlaceRouge A traditional clothes manoeuvre room Created by Audrey Manes in 2001, PlaceRouge is a clothes showroom based in London. The innovation is genuinely simple. They receive different kind of retailors in their sustain place, show them the latest assembly of clothes and try to stag it to them. originally that step, A. Manes and all her team, go to different places real famous in the fashion world as Paris, brand-new York, Milan and so on. The main goal of these trips is finding the trendiest collection, which exit be cute by the final customer. I n other words, PlaceRouge is an intercessor surrounded by the houses of fashion which go out create the clothes and the retailors which bequeath grapple the products to me and you. Her job consists in detecting the newest trends and be for certain that it will invent on an other remarket.

After that, she has to be very persuasive to convince the key retailors in unify soil that the collection she has chosen will be the collection which will oeuvre. To do so, she has to make different kind of studies just active the needs of the customers of course. But the most important part of the work is studying the marketing strategy of marks. As the matter of fact, it is convey to a win ning marketing strategy that marks ar able ! to win a market. Consequently, she has to explain to the retailors how the A mark has wan the A market. Then they think to bum abouther if that strategy could be copied or adapted to the characteristic of the British market. Finally, if retailors atomic number 18 pleased by the collection, if they are convinced that the marketing...If you want to get a full essay, order it on our website: OrderEssay.net

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